How Your Business Can Stop Competitors From Internet Defamation
Today’s consumers are increasingly turning to web-based reviews to make their purchase decisions, and this has yielded a highly disturbing practice on the part of business competitors. Companies are using the review sites visited by consumers to defame their competitors, posting negative reviews and comments …
Read MoreUnderstanding Online Brand Assassination: The Dark Side of the Internet
NOTE: THIS ARTICLE IS AWAITING PUBLICATION ON MOZ.ORG We are long time lurkers on Moz.org, and have been helped tremendously by many of the posts that are authored there. It’s our goal to give back to the Moz community by sharing some of what we’ve …
Read MoreMedical and Dental Internet Reviews: Quantity Matters
We all know that Internet reviews are becoming a way of life. Every week I talk to physicians and dentists who are simply amazed by the impact that these reviews have on their practices: They truly see a difference when negative material is posted. If …
Read MoreDental and Medical Offices’ Best Practices: Damaging Internet Reviews
Dentists and physicians are finding themselves in new and uncharted territory when it comes to dealing with Internet and online reviews. Many are finding that patients are coming up with unreasonable demands for services that, if not accommodated, evoke the threat of damaging reviews being …
Read MoreGoogle Defamation and Libel Removal Policy – Our View
An alarming number of people are doing Google searches and finding their name or their business’ name being bashed. Here’s a random sample in which the business owner is being called a thief. We have no idea whether there’s any basis for this claim or …
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